Betty Brosmer was a fairly well known Cheesecake model and commercial pin-up girl, in the 1950’s. She was born in Pasadena, California on 2 August 1935. She was a popular pin-up at the height of her career in the 1950’s. Her measurements were believed to be 38-18-35. In 1961 she married Joe Wieder, co-founder of the International Federation of BodyBuilders. Brosmer is the co-founder of Shape Magazine, a health and fitness publication for women and currently writes two magazine columns which appear in other health and fitness magazines.